Effective: March 13, 2020
SCOPE OF THIS NOTICE
Please read this privacy notice (“Notice”) carefully to
understand our policies and practices regarding your Personal
Data and how we will treat it. This Notice applies to
individuals who interact with ALTURUSH services as customers,
vendors/suppliers, partners (riders/drivers and merchant
partners), contractors and service provider (“you”). This
Notice also explains how your Personal Data are collected, used,
and disclosed. It also tells you how you can access and update
your Personal Data and make certain choices about how your
Personal Data are used.
This Notice covers both our online and offline data collection
activities, including Personal Data that We collect through our
various channels such as websites, apps, third party social
networks, Consumer Engagement Service, points of sale and
events. Please note that We might aggregate personal data from
different sources (website, offline event).
Alturas Supermarket Corporation and Marcela Farms Inc.
collectively known as Alturas Group of Companies (AGC), its
respective subsidiaries, affiliates, associated companies and
jointly controlled entities are committed to protecting your
right to privacy. We ensure that our activities involving the
collection and/or use of personal data are performed in
accordance with the Data Privacy Act of 2012 (“the Act”), its
Implementing Rules and Regulations (“IRR”), and other relevant
policies, including issuances of the National Privacy
Commission.
ALTURUSH is a registered brand name and food delivery support
of Alturas Group of Companies.
1. SOURCES OF PERSONAL DATA
This Notice applies to Personal Data that We collect from or
about you, through the methods described below and their
corresponding sources.
“Personal Data” is any information which can be used to
identify you or form which you are identifiable. This
includes but is not limited to you name, nationality,
telephone number, bank and credit card details, personal
interests, email address, you image, government-issued
identification numbers, biometric data, race, date of
birth, marital status, religion, health information,
vehicle and insurance information, employment information
and financial information.
ALTURUSH websites. Consumer-directed websites operated by or for ALTURUSH,
including sites that We operate under our own domains/URLs
and mini-sites that We run on third party social networks
such as Facebook (“Websites”).
ALTURUSH mobile sites/apps. Consumer-directed mobile sites or applications operated
by or for ALTURUSH, such as smartphone apps.
E-mail, text and other electronic messages.
Interactions with electronic communications between you and
ALTURUSH.
Offline registration forms. Printed or digital registration and similar forms that We
collect via, for example, postal mail, in-store demos,
contests, sampling activities, and other promotions, or
events.
Advertising interactions. Interactions with our advertisements (e.g., if you
interact with on one of our ads on a third party website, we
may receive information about that interaction).
Data from other sources. Third party social networks (e.g. such as Facebook,
Google), market research (if feedback not provided on an
anonymous basis), third party data aggregators, ALTURUSH
promotional partners, public sources and data received when
we acquire other companies.
2. PERSONAL DATA THAT WE COLLECT ABOUT YOU AND HOW WE
COLLECT IT
Depending on how you interact with ALTURUSH (online,
offline, over the phone, etc.), We collect various types of
information from you, as described below.
Personal contact information. This includes any information you provide to Us that
would allow Us to contact you, such as your name, postal
address, e-mail address, social network details, or phone
number.
Account login information. Any information that is required to give you access to
your specific account profile. Examples include your login
ID/email address, screen name, password in unrecoverable
form, and/or security question and answer.
Demographic information & interests. Any information that describes your demographic or
behavioral characteristics. Examples include your year of
birth, age range, gender, geographic location (e.g.
postcode/zip code), favorite products, hobbies and
interests, and household or lifestyle information.
Information from computer/mobile device. Any information about the computer system or other
technological device that you use to access one of our
Websites or apps, such as the Internet protocol (IP) address
used to connect your computer or device to the Internet,
operating system type, and web browser type and version. If
you access the ALTURUSH website or app via a mobile device
such as a smartphone, the collected information will also
include, where permitted, your phone’s unique device ID,
advertising ID, geo-location, and other similar mobile
device data.
Websites/communication usage information. As you navigate through and interact with our Websites or
newsletters, We use automatic data collection technologies
to collect certain information about your actions. This
includes information such as which links you click on, which
pages or content you view and for how long, and other
similar information and statistics about your interactions,
such as content response times, download errors and length
of visits to certain pages. This information is captured
using automated technologies such as cookies and web
beacons, and is also collected through the use of third
party tracking for analytics and advertising purposes. You
have the right to object to the use of such technologies;
for further details, please see Section 3.
Market research & consumer feedback. Any information that you voluntarily share with Us about
your experience of using our products and services.
Consumer-generated content. Any content that you create and then share with Us on
third party social networks or by uploading it to one of our
Websites or apps, including the use of third party social
network apps such as Facebook. Examples include photos,
videos, personal stories, or other similar media or content.
Where permitted, We collect and publish consumer-generated
content in connection with a variety of activities,
including contests and other promotions, website community
features, consumer engagement, and third party social
networking.
Third party social network information. Any information that you share publicly on a third party
social network or information that is part of your profile
on a third party social network (such as Facebook) and that
you allow the third party social network to share with Us.
Examples include your basic account information (e.g. name,
email address, gender, birthday, current city, profile
picture, user ID, list of friends, etc.) and any other
additional information or activities that you permit the
third party social network to share. We receive your third
party social network profile information (or parts of it)
every time you download or interact with ALTURUSH web
application on a third party social network such as
Facebook, every time you use a social networking feature
that is integrated within ALTURUSH site (such as Facebook
Connect) or every time you interact with Us through a third
party social network. To learn more about how your
information from a third party social network is obtained by
ALTURUSH, or to opt-out of sharing such social network
information, please visit the website of the relevant third
party social network.
Payment and Financial information. Any information that We need in order to fulfill an
order, or that you use to make a purchase, such as your
debit or credit card details (cardholder name, card number,
expiration date, etc.) or other forms of payment (if such
are made available). In any case, We or our payment
processing provider(s) handle payment and financial
information in a manner compliant with applicable laws,
regulations and security standards.
Sensitive Personal Data. Some of the Personal Data that we collect may be
sensitive in nature. Sensitive Personal Information is
defined by the Data Privacy Act of 2012 as referring to
personal information (1) About an individual’s race, ethnic
origin, marital status, age, color, and religious,
philosophical or political affiliations; or (2) About an
individual’s health, education, genetic or sexual life of a
person, or to any proceeding for any offense committed or
alleged to have been committed by such individual, the
disposal of such proceedings, or the sentence of any court
in such proceedings.
Thus, where it becomes necessary to collect and process your
sensitive personal information as defined above, We rely on
your prior express consent and/or in strict compliance with
applicable laws.
3. COOKIES/SIMILAR TECHNOLOGIES, LOG FILES AND WEB
BEACONS
Cookies/Similar Technologies. Please see our Cookie Notice to learn how you can manage
your cookie settings and for detailed information on the
cookies We use and the purposes for which We use them.
Log Files. We collect information in the form of log files that
record website activity and gather statistics about your
browsing habits. These entries are generated automatically,
and help Us to troubleshoot errors, improve performance and
maintain the security of our Websites.
Web Beacons. Web beacons (also known as “web bugs”) are small strings
of code that deliver a graphic image on a web page or in an
email for the purpose of transferring data back to Us. The
information collected via web beacons will include
information such as IP address, as well as information about
how you respond to an email campaign (e.g. at what time the
email was opened, which links you click on in the email,
etc.). We will use web beacons on our Websites or include
them in e-mails that We send to you. We use web beacon
information for a variety of purposes, including but not
limited to, site traffic reporting, unique visitor counts,
advertising, email auditing and reporting, and
personalization.
The following paragraphs describe the various purposes for which We collect and use your Personal Data, and the different types of Personal Data that are collected for each purpose. Please note that not all of the uses below will be relevant to every individual.
What We use your Personal Data for | Our reasons | Our legitimate interests |
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Consumer service. We use your Personal Data for consumer service purposes, including responding to your enquiries. This typically requires the use of certain personal contact information and information regarding the reason for your inquiry (e.g. order status, technical issue, product question/complaint, general question, etc.). Where you have provided your prior consent, your personal data may also be used to provide you with services that are personalized to you. |
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Contests, marketing and other promotions. With your consent (where required), We use your Personal Data to provide you with information about goods or services (e.g. marketing communications or campaigns or promotions). This can be done through various means such as email, ads, SMS, phone calls and postal mailings to the extent permitted by applicable laws. Some of our campaigns and promotions are run on third party websites and/or social networks. This use of your Personal Data is voluntary, which means that you can oppose (or withdraw your consent) to the processing of your Personal Data for this purposes. For more information about our contests and other promotions, please see the official rules or details posted with each contest/promotion. |
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Third party social networks: We use
your Personal Data when you interact with third
party social networking features, such as “Like”
functions, to serve you with advertisements and
engage with you on third party social networks.
You can learn more about how these features work,
the profile data that We obtain about you, and
find out how to opt out by reviewing the privacy
notices of the relevant third party social
networks. |
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Order fulfilment. We use your Personal Data to process and ship your orders, inform you about the status of your orders, correct addresses and conduct identity verification and other fraud detection activities. This involves the use of certain Personal Data and payment information. Other general purposes (e.g. internal or market research and development, analytic, security). In accordance with applicable laws, We use your Personal Data for other general business purposes, such as maintaining your account, conducting internal or market research and measuring the effectiveness of advertising campaigns. We reserve the right, if you have ALTURUSH accounts, to reconcile those accounts into one single account. We also use your Personal Data for management and operation of our communications, IT and security systems. |
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Our legitimate purpose: Investigate and resolve claims or disputes or as allowed or required by applicable law.
We share your Personal Data with the following types of third party organizations:
Service providers. These are external companies that We use to help Us run our business (including but not limited to order fulfilment, payment processing, fraud detection and identity verification, website operation, market research companies, support services, promotions, advertising providers, website development, data analysis, CRC, etc.). Service providers, and their selected staff, are only allowed to access and use your Personal Data on Our behalf for the specific tasks that they have been requested to carry out, based on our instructions, and are required to keep your Personal Data confidential and secure
In accordance with applicable laws, We will use your Personal Data for as long as necessary to satisfy the purposes for which your Personal Data was collected or to comply with applicable legal requirements. Personal data used to provide you with a personalized experience will be kept for a duration permitted by applicable laws.
We take reasonable, legal, organizational, and technical
measures (described below) to keep your Personal Data
confidential and secure.
People who can access your Personal Data. Your
Personal Data will be processed by our authorized staff or
agents, on a need to know basis, depending on the specific
purposes for which your Personal Data have been collected
(e.g. our staff in charge of consumer care matters will have
access to your consumer record).
Measures taken in operating environments. We store your Personal Data in operating environments
that use reasonable security measures to prevent
unauthorized access. We follow reasonable standards to
protect Personal Data. The transmission of information via
the Internet is, unfortunately, not completely secure and
although We will do our best to protect your Personal Data,
We cannot guarantee the security of the data during
transmission through our Websites/apps.
Measures We expect you to take. It is
important that you also play a role in keeping your Personal
Data safe and secure. When signing up for an online account,
please be sure to choose an account password that would be
difficult for others to guess and never reveal your password
to anyone else. You are responsible for keeping this
password confidential and for any use of your account. If
you use a shared or public computer, never choose to have
your login ID/email address or password remembered and make
sure to log out of your account every time you leave the
computer. You should also make use of any privacy settings
or controls We provide you in our Website/app.
Access to Personal Data. You have the right to
access, review and request a physical or electronic copy of
information held about you. You also have the right to
request information on the source of your Personal Data.
These rights can be exercised by sending Us an e-mail,
attaching a copy of your ID or equivalent details, where
requested by Us and permitted by law. If the request is
submitted by a person other than you, without providing
evidence that the request is legitimately made on your
behalf, the request will be rejected. Please note that any
identification information provided to Us will only be
processed in accordance with, and to the extent permitted by
applicable laws.
Additional rights (e.g. modification, deletion of
Personal Data).
Where provided by law, you can (i) request deletion, the
portability, correction or revision of your Personal Data;
(ii) limit the use and disclosure of your Personal Data;
(iii) revoke consent to any of our data processing
activities; and (iv) object to the processing of your
Personal Data, including the right to lodge a complaint with
the National Privacy Commission.
Please note that, in certain circumstances, We will not be
able to delete your Personal Data without also deleting your
user account. We may be required to retain some of your
Personal Data after you have requested deletion, to satisfy
our legal or contractual rights and/or obligations. We may
also be permitted by applicable laws to retain some of your
Personal Data to satisfy our business needs. Where
available, our Websites have a dedicated feature through
which you can review and edit the Personal Data that you
have provided. Please note that We require our registered
consumers to verify their identity (e.g. login ID/email
address, password) before they can access or make changes to
their account information. This helps prevent unauthorized
access to your account. We hope that We can satisfy queries
you may have about the way we process your Personal Data.
However, if you have unresolved concerns you also have the
right to complain to competent data protection authorities.
If We change the way We handle your Personal Data, We will update this Notice. We reserve the right to make changes to our practices and this Notice at any time, please check back frequently to see any updates or changes to our Notice.
To ask questions or make comments on this Notice and our
privacy practices or to make a complaint about our
compliance with applicable privacy laws, you may reach us
through our Contact Us page.
You can also contact our Data Protection contact via email
at: dpo@alturasbohol.com.
We will acknowledge and investigate any complaint about the
way we manage Personal Data (including a complaint that we
have breached your rights under applicable privacy laws).
I, understand and agree that by providing my personal data or by
clicking the applicable icon or button, I am agreeing to the
Privacy Notice and giving my full consent to Alturas Group of
Companies (AGC), its respective subsidiaries, affiliates,
associated companies and jointly controlled entities as well as
its partners and service providers, if any, to collect, store,
access and/or process any personal data I may provide herein,
such as but not limited to my name and email address, whether
manually or electronically, for the period allowed under the
applicable law and regulations.
I acknowledge that the collection and processing of my personal
data is necessary for the purposes detailed in the Privacy
Notice. I am aware of my right to be informed, to access, to
object, to erasure or blocking, to damages, to file a complaint,
to rectify and to data portability, and I understand that there
are procedures, conditions and exceptions to be complied with in
order to exercise or invoke such rights.
ALTURUSH keeps all the information collected from cookies in a
non–personally identifiable format.
Cookies located on your computer do not contain your name but an
IP address.
Please ensure that your computer setting reflects whether you
are happy to accept cookies or not. You can set your browser to
warn you before accepting cookies, or you can simply set it to
refuse them, although you may not have access to all the
features of this website if you do so. See your browser 'help'
button for how you can do this. Remember that if you use
different computers in different locations, you will need to
ensure that each browser is adjusted to suit your cookie
preferences.